If a lot of people engage with your content you will tend to get more impressions, and if your content is greeted by the sound of crickets. Therefore, timing is one aspect of organic social media that every marketer needs to master. This post will look more closely at Instagram and consider when is the best time to post on Instagram for maximum engagement.
Read MoreAre you looking for ways to improve your marketing strategy? Want to know the types of visual content that can make your marketing campaigns more successful?
Read MoreWith the holiday season inching ever closer, you need to get your marketing approach into order, and ensure that your campaigns are set for maximum exposure.
Do you have your strategy locked in, aligning with each of the key dates?
Read MoreLooking to give your Instagram Stories efforts a boost over the holiday period?
You're in luck, because this week, Instagram has published a new set of Stories tips, covering a range of creative options, which are generally pretty simple to implement, and can help you put together standout visual effects and additions.
Read MoreThere’s a lot to look forward to in the holiday season, especially for business owners. Along with hot chocolate, there are hot spending trends to boost revenue. If you’re looking to push your profit margins from red to black, Black Friday could be the day to make that happen. You can beat out your competition and capitalize on the holiday rush by tailoring your social media marketing strategy specifically to this time of year. Here are some tips to optimize your campaign for the holidays.
Read MoreAs noted by most social media marketing guides, consistency is key. Maintaining an active, engaging presence is what will help you build a digital community, expand your presence, and ultimately, build connections that will lead to sales.
But it's not just posting in itself that's key to this effort - maintaining consistency in your social updates is also a key element, as each update, each tweet and each story frame can be used to further your branding, and help establish your presence.
Read MoreThere’s a lot to look forward to in the holiday season, especially for business owners. Along with hot chocolate, there are hot spending trends to boost revenue. If you’re looking to push your profit margins from red to black, Black Friday could be the day to make that happen. You can beat out your competition and capitalize on the holiday rush by tailoring your social media marketing strategy specific to this time of year. Here are some tips to optimize your campaign for the holidays.
Read MoreToday, 7 in 10 Americans use social media, compared with only 5% in 2005.
Businesses took notice, and social media has since revolutionized the way we do marketing.
The benefits are endless with a well-executed social media strategy.
Read MoreRise above the noise with these engaging social media tactics.
Read MoreAs experts in social media marketing, the members of Young Entrepreneur Council shared their most surprising social media tips—that truly work—and how you can take advantage for your business.
Read MoreAre you looking for ways to improve your social media strategy? Want to create better social media posts that generate engagement with your followers?
The team from Red Website Design share 14 types of social media post to spark engagement in this infographic.
Read MoreBusinesses from every industry have found success on Instagram. While these brands make marketing through this social media platform seem easy, many brands don’t have the same kind of beginner’s luck. Thankfully, a company with the right social media marketing strategy can use Instagram to their advantage. Read on for eight ways to make Instagram marketing work for your brand.
Read MoreA common question in Instagram marketing circles revolves around hashtags, and whether they should be placed within your main caption, potentially cluttering your messaging, or in the first post comment, giving you a cleaner look, but, potentially, at the expense of reach.
But is that true, does placing your hashtags in the first comment reduce your post reach?
Read MoreThe company reports it is experimenting with running back-to-back Story ads from different advertisers.
Read MoreAre you looking for ways to add more visuals into your social media strategy, but are stuck for ideas on what you should post? Need some inspiration to help you come up with better image and video content?
This list of 116 visual content ideas will help.
Read MoreThere’s no denying that the growth of social media interactions between brands and consumers has been explosive, especially over the past five years or so. With 70% of Americans using social media, many consumers have hung up the phone, stopped writing emails and turned to social media to reach out with questions, compliments and, very often, complaints about their experience with a brand or business.
Read MoreHere are 35 ways to get more Instagram engagement in 2019.
Read MoreInstagram’s popularity is impressive, especially when you consider that it launched in 2010, six years after Facebook and four years after Twitter. Once just a simple photo-sharing app, Instagram is now a branding powerhouse, with ads, Stories and other unique features that appeal to marketers and their audiences. Ads were not part of Instagram’s platform from the start – they were first offered in late 2013 – but they’re now an integral part of marketing strategies around the globe.
Read MoreDo you know the difference between a JPEG and a PNG file, or a GIF and a TIFF format image?
Understanding the variations between each can help ensure that you maximize your visual presentation, using the right, crisp-looking images in the right places - and avoiding those frustrating blurs and distorted looks.
Read MoreUnsure which social media platforms are right for your business?
The best place to start is to create your brand's buyer personas to define your audience.
Read More